Entering China in 2026: How Foreign Companies Can Succeed with the Right PR Partner
More than 70% of foreign companies entering China in 2025 faced wasted budgets, misaligned resources, and insufficient brand recognition within their first year—because they lacked the support of a market-tested PR partner(SwedenData, China Market Insights Report, National Data Center of Sweden). In China, strategy alone is insufficient. Success hinges on robust PR execution, including political networks, media access, and […]