Shanghai Biennale 2025: Art PR for Global Presence

Amplify Your Voice at Asia’s Premier Contemporary Art Event

The Shanghai Biennale is a cornerstone of Asia’s contemporary art scene, drawing international artists, curators, collectors, and critics to engage with Shanghai’s vibrant cultural landscape. As Shanghai Biennale 2025 approaches, global participants face the challenge of building authentic connections with Chinese audiences and cultural stakeholders.

To stand out in this prestigious arena, strategic PR and storytelling are essential — and that’s where China Business Agency steps in.


Why PR Matters for Shanghai Biennale Exhibitors

Art transcends language, but cultural nuance shapes perception. China Business Agency specializes in crafting narratives that resonate within China’s art community and beyond. Through targeted media outreach, influencer collaboration, and immersive content, we elevate your profile and foster meaningful engagement.


Our Comprehensive PR Services

Targeted Media Engagement

  • Press releases and artist statements tailored for top-tier media such as 人民日报 (People’s Daily)新华社 (Xinhua News Agency)央视新闻 (CCTV News), alongside specialized art outlets like 艺术界 (ArtWorld China)雅昌艺术网 (Artron), and 澎湃新闻·艺术 (The Paper Art Section).
  • Facilitation of interviews, panel discussions, and media previews
  • Monitoring and analysis of media coverage and audience feedback

Influencer & Community Building

  • Collaborations with influential art bloggers, curators, and collectors on 小红书 (Xiaohongshu)微博 (Weibo), and Bilibili
  • Creation of exclusive events and private viewings to engage key stakeholders
  • Development of live streaming and social media storytelling strategies

On-Site Event Support

  • Bilingual interpretation and media liaison services
  • Coordination of press kits, catalogs, and digital assets
  • Branding consultation to optimize exhibition presence

Digital Marketing & Social Amplification

  • Strategic campaigns on 微信 (WeChat)微博 (Weibo), and 抖音 (Douyin)
  • SEO and content marketing targeting art enthusiasts and collectors
  • Post-event engagement plans to sustain momentum

Why Choose China Business Agency?

  • Deep expertise in China’s contemporary art ecosystem
  • Strong ties with major art media and cultural influencers, including national-level press
  • Fluent bilingual team with cross-cultural storytelling skills
  • Proven success supporting international artists and institutions